Day 7 of “8 Days for Ethan”.
TODAY’S GOAL: To engage George Will, a nationally syndicated columnist with a major audience – and a son with Down Syndrome – in the Justice for Ethan Campaign.
George Will is a Pulitzer Prize winning journalist; in 1986, the Wall Street Journal called him “perhaps the most powerful journalist in America.”
[AUTHOR NOTE: His writing is particularly influential for me, as his book “Men at Work: The Craft of Baseball” has been on my bedside nightstand for years, and I read it once a year and learn something new each time].
He has a son named Jon, who has Down Syndrome. You can read one of George’s short op-ed pieces about Jon – “Jon Will’s Gift“.
Now, I don’t know if George Will is particularly active in the Down Syndrome community, and I don’t know if he is likely to lend his voice and his reputation to our cause for Justice for Ethan, but we are going to spend our 15 minutes today trying.
A national voice, or a celebrity that supports our cause visibly, could take the Justice for Ethan campaign to a whole new level, and manifest the very “community tension” that the DOJ seems to want.
Step 1: Draft an Email to George Will (Time Spent: 12 minutes)
Unfortunately, there is no form email today.
I know that they make it so much easier for you to act, but since we are trying to request the support of a specific private sector individual, templates and form letters are not advisable, and will likely go right to a spam folder.
Take 12 minutes and compose your own email – it will be far more effective than a form or template in this situation. Here are 3 tips and pointers.
1) Keep it short. My email introduces myself (2 sentences), tells Mr. Will about Ethan’s situation (3 sentences), and asks him to help lend a national voice to our efforts for Justice for Ethan (1 sentence).
2) Be specific in your request. Have a specific action you are requesting Mr. Will to take. Mr. Will is not an investigative reporter, so he’s unlikely to invest his time investigating the incident as say, Bob Woodward might. So, I asked him to tell the public about Ethan’s death through an Op-Ed piece, or in his next appearance on ABC’s “This Week”.
3) Check your grammar. Mr. Will is a notorious perfectionist when it comes to words and grammar. You don’t have to be perfect, but taking an extra 3 minutes to proofread your email might be the difference between it being read or not.
Step 2: Send the email to Mr. Will (Time Spent: 1 minute)
Mr. Will’s email address is [email protected]
(If you want, you can also BLIND copy, or BCC, the email you send to me at dad at littlebirdsdad dot com.
I will post some of your emails in future posts, anonymously if you’d like (just let me know).
Step 3: Add a quick comment below, indicating you sent an email. (Time Spent: 1 minute)
Post a short comment letting us know that you sent an email.
Step 4: Share the link to this post on your blog or facebook page. (Time Spent: 1 minute).
Here, the idea is to get others to take this action as well.by